Why Big Companies Can’t Innovate

Maxwell Wessell: Big companies are really bad at innovation because they’re designed to be bad at innovation. Take a story plucked from the pages of Gerber’s history. In 1974, the company’s growth potential was waning. In order to grow profitability and fight margin pressure, Gerber executives turned towards a market they hadn’t successfully penetrated for … Continue reading Why Big Companies Can’t Innovate